Cold Email Marketing Agency for B2B Lead Generation

Pay only for meetings, not empty promises!

ProspectOut, a leading cold email marketing agency, helps B2B businesses develop a customized and highly personalized cold email marketing campaign that reaches the recipient’s primary inbox and generates qualified appointments.

3X More Responses with AI Personalization

Our goal is to give your B2B business a jump-start through our result-driven cold email marketing approaches to add new dimensions to lead generation. We focus on setting the right parameters to target the right audience and craft plans for touching their pain points. Our solutions cater to generating more conversions for your business and empowering valuable connections.

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The Effective Process Behind Our Cold Email Marketing Success

Step 1
Email Infrastructure Setup

Our process starts with the purchase of a new domain that is relevant to your company’s domain and create a few new email accounts using your name or your salesperson's name. We will configure SPF,DKIM,DMARC & DNS settings for better email deliverability & warm up these accounts for two weeks to enhance the sender's reputation.

Step 2
Prospect List Building

We follow a process that involves a combination of manual research and premium resources to build a high-quality, tailored list of prospects that may convert.

Step 3
Hyper-Personalized Copywriting

Our team of skilled copywriting professionals are experts in crafting compelling copies. Their words focus on touching the audience's core pain points, including writing attention-grabbing headlines, personalized introductions, and to-the-point subject lines. They aim to focus on your value proposition and the products through their words in the most apt way.

Step 4
Email Personalization and Automation

We regularly monitor the campaigns and analyze their effectiveness. Our A/B testing process helps us determine the best possible usage of subject lines, CTA, and email templates. This entire process is data-driven, which allows us to optimize the campaigns we launched for you that enable a high conversion rate.

Step 5
A/B Testing and Optimization

We regularly monitor the campaigns and analyze their effectiveness. Our A/B testing process helps us determine the best possible usage of subject lines, CTA, and email templates. This entire process is data-driven, which allows us to optimize the campaigns we launched for you that enable a high conversion rate.

Step 6
Appointment Setting

In the event of a positive response, we will either schedule an appointment on your calendar or forward the email to you and you will manage the rest of the task.

Our Happy Clients

We have assisted numerous B2B companies worldwide in scheduling more appointments through our personalized cold email marketing strategy. As a trusted cold email marketing agency, we’ve served industries including SaaS, IT services, telecommunications, staffing and recruitment agencies, and marketing agencies. Check out some of our happy clients below

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High Qualified Manual Prospect List Building

We have an expert team specializing in conducting thorough research and constructing a high-quality prospect list based on your specific criteria, including industry, company size, geographical location, and more.

We leverage various online directories, Google search, LinkedIn Sales Navigator, and premium resources such as Apollo & Zoominfo to identify potential prospects. Our workflow incorporates multiple premium email verification tools to further validate email addresses, ensuring high email deliverability.

Avoid Spam filters and Enhance Email Deliverability

Avoiding spam filters is crucial for a successful cold outreach campaign. Our unique approach ensures that your emails are gradually introduced to email service providers (ESPs) and recipient mailboxes, establishing a positive sender reputation and maximizing the chances of reaching the inbox.

We employ several strategic approaches and configure proper technical setups, such as DKIM, DMARC, and SPF settings, to optimize email deliverability. Additionally, We use Spintext, the newest cold email technology, to personalize each email further & employ the best email warm-up system.

Get Higher Email Opening Rate

Email opening rate is one of the most important things for a successful cold email marketing campaign. Research shows that about 60% of cold emails are never opened, wasting 60% of your time and effort.

We employ personalized subject lines and ensure higher email deliverability to achieve the maximum email opening rate. Our dedication to achieving a minimum 70% email opening rate is demonstrated through thorough A/B testing and personalization. We continuously experiment with different variations to find the subject line that appeals most to your target audience.

Pay-Per-Meeting

The pricing we offer is created to make sure you get the most out of your marketing budget and to suit your company’s objectives. Our unique performance-based model is centered around delivering qualified appointments, putting you in direct control of your ROI. We charge 

$150 Per Qualified Meeting

These fees cover the ongoing management of your campaign, including email account setup, copywriting, list building, A/B testing, campaign optimization, and inbox management. You’ll just be responsible for covering the subscription fees for the email accounts and tools. You can easily calculate the costs and resources needed to set up your email outreach below:

What Our Clients Say About Our Cold Email Services

Cold Email Marketing Service FAQs

While we strive to deliver exceptional results through our cold email marketing service, it is important to note that guaranteeing specific outcomes is not realistic in the marketing industry. The success of a cold email marketing campaign depends on various factors, including themarket competition, market demand for your product or service, quality of your products or services and other external variables beyond our control.

However, what we do guarantee is our commitment to providing you with a professional, strategic, and personalized approach to cold email outreach. Our experienced team will work diligently to optimize your campaigns, maximize engagement, and generate quality leads. We continuously monitor and analyze the performance of your campaigns, making data-driven adjustments to enhance effectiveness.

Our goal is to build a long-term partnership with you, based on transparency, open communication, and a shared commitment to achieving your marketing objectives. By leveraging our expertise, proven strategies, and industry best practices, we aim to significantly increase your chances of success with cold email marketing.

Nearly every marketing campaign requires extensive testing to determine the most effective strategy. In some cases, it may take 1-3 months to see results. In cold email marketing, we need to warm up the email accounts for two weeks and can’t utilize the full sending capacity in the first month. Also, we have to test different subject lines and email copies in the first few weeks. This means if everything goes well, you will start receiving appointments in the second month.

We always strive to be transparent about our process. Therefore, we will add you to my campaign dashboard. You will be able to see all the email accounts that we are using, along with the information on what we are offering to the prospects. Additionally, you will have access to the analytical dashboard of the campaign.

In our performance based model, you will be responsible for covering all the costs associated with the email-sending tool, the subscription fee for the email accounts, list building, and email verification tools.

Absolutely! Cold email outreach, when done strategically and personalized, can generate high-quality leads. By targeting the right audience and crafting compelling email content, you have the opportunity to connect with prospects who are genuinely interested in your products or services. Through effective communication and nurturing, these leads can be converted into loyal customers.

Yes, it is legal to send cold emails for marketing purposes as long as you comply with relevant email marketing regulations and guidelines. This includes ensuring that you have obtained the necessary permissions or have a legitimate interest to contact individuals, providing an opt-out option in your emails, and honoring any requests to unsubscribe. It’s important to familiarize yourself with the laws and regulations specific to your country or region to maintain ethical and compliant cold email practices.

Personalization is a key factor in successful cold email marketing. We take the time to research and understand your target audience, allowing us to tailor the email content based on their needs, pain points, and interests. We focus on crafting personalized subject lines, addressing recipients by name, and referencing specific details to demonstrate that the email is not generic. By providing relevant and valuable content, we aim to establish a genuine connection and avoid the spammy impression.

We employ various metrics to measure the success of cold email marketing campaigns. These include open rates, which indicate how many recipients opened your emails; click-through rates, which show the number of recipients who clicked on links within your emails, response rates, which reflect the level of engagement and interest generated, and conversion rates which measure the number of recipients who took the desired action, such as making a purchase or scheduling a meeting. By tracking and analyzing these metrics, we gain valuable insights into the effectiveness of the campaigns and make data-driven optimizations.

Absolutely! Our cold email marketing service allows you to target specific industries, job titles, geographic locations, or any other criteria that align with your target audience. We conduct thorough research to identify and build a customized list of prospects who are most likely to be interested in your offerings. This targeted approach ensures that your messages reach the right people, increasing the chances of generating qualified leads and achieving higher conversion rates.

Our cold email marketing agency stands out because we know how to create personalized and effective email campaigns that get results. We focus on understanding your industry and goals, so we can target the right audience with the right message. We also ensure all our campaigns comply with legal standards, so you can trust that everything is done ethically. With our experience and dedication, we’re here to help your business grow by delivering real, measurable results.